Masters by Coursework Specialisations
Specialisation structures
Some master degrees give the option of taking a specialisation. A specialisation consists of four discipline focused units.
Faculty of Business and Law courses offered on Churchlands Campus mainly cater to part-time and postgraduate students. It is planned that undergraduate and postgraduate coursework courses offered on Churchlands Campus by the Faculty will relocate from Churchlands to Mount Lawley Campus during 2008 as part of ECU's Churchlands Campus Redevelopment. For more information, see the Campus Consolidation News.
Advertising
Location: Mount Lawley
4 units selected from:
- ADV4102 Creative Strategy: Process and Execution
- ADV4105 Consumer Behaviour
- ADV4107 Communication Theories in Practice
- ADV4120 Advertising Management
- ADV4406 Media Buying and Planning
- CMM4120 Integrated Marketing Communication
- CMM4121 Communication Research
- ADV4112 International Advertising
Commercial and Industrial Law
Location: Churchlands (Mount Lawley) (This specialisation is expected to move to Mount Lawley Campus for Semester 2, 2008.)
4 units selected from:
- LAW5111 Commercial Law
- LAW5120 The Legal Environment for Electronic Commerce
- LAW5200 Company Law
- LAW5300 Taxation Law
- LAW5258 Employment Law
- LAW5259 Industrial Law
- MAN5351 Advocacy and Negotiation
OR any other unit approved by the Course Coordinator.
Enterprise Systems
Location: Churchlands (Mount Lawley) (This specialisation is expected to move to Mount Lawley Campus for Semester 2, 2008.) / Off-campus
4 units selected from:
- MIS5125 Information Technology Project Management V
- MIS5206 Enterprise Applications
- MIS5602 e-Business Foundations
- MIS5606 Designing Web Useability
- MIS5608 Supply Chain Management
- MIS5615 Introduction to ERP Systems
- MIS5621 Business Process Integration
- MIS5695 Web Commerce Development
Finance
Location: Churchlands (Mount Lawley) (This specialisation is expected to move to Mount Lawley Campus for Semester 2, 2008.) / Off-campus Some units available off-campus.
Plus 2 units selected from:
- ECF5632 Managerial Finance
- ECF5321 Investment Theory and Practice
- ECF5324 International Economics and Finance
- ECF5660 Financial Modelling
OR any other level 5 Finance unit as approved by the Course Coordinator.
Health Services Management
Location: Off-campus
- HST5505 Information and Technology
- HST5506 Managing for Performance and Quality
- HST5507 International Health and Community Care Systems
- HST5508 Planning and Evaluation
OR any Health Services unit approved through the Coordinator Public Health.
Hospitality and Tourism
Location: Joondalup
- MBA5113 Principles of Tourism
- MBA5114 Hospitality Enterprise
- MBA5115 Current Topics in Hospitality
- MBA5116 Ecotourism Management
Human Resource Management
Location: Churchlands (Mount Lawley) (This specialisation is expected to move to Mount Lawley Campus for Semester 2, 2008.) / Off-campus (Some units available off-campus.)
4 units selected from:
- MAN5162 Strategic Human Resource Development
- MAN5251 Recruitment and Retention
- MAN5600 Employment Relations
- MAN5257 Workplace Training and Development
- MAN5258 Strategic Human Resource Management
- MAN5601 Contemporary Employment Issues
- MAN5602 Managing Occupational Risk
- MAN5603 Managing Employee Performance
OR elective units agreed by the Head of School.
Information Systems
Location: Churchlands (Mount Lawley) (This specialisation is expected to move to Mount Lawley Campus for Semester 2, 2008.) / Off-campus
4 units selected from:
- MIS5230 Network Management
- MIS5253 Software Development
- MIS5660 Business Systems Analysis
- MIS5601 Business Systems Design
- MIS5104 IT Evaluation and Benefits Management V
- MIS5109 Risk and Security Management for e-Business V
- MIS5114 Information Systems Strategies
- MIS5125 Information Technology Project Management V
Integrated Marketing Communications
Location: Churchlands (Mount Lawley) (This specialisation is expected to move to Mount Lawley Campus for Semester 2, 2008.)
- MKT5161 Public Relations Management
- MKT5601 Advanced Integrated Marketing Communications
- ADV4102 Creative Strategy: Process and Execution
- ADV4406 Media Buying and Planning
International Business
Location: Churchlands (Mount Lawley) (This specialisation is expected to move to Mount Lawley Campus for Semester 2, 2008.)
4 units selected from:
- ECF5221 Financial Markets and Institutions
- INB5101 International Study Tour V
- INB5106 Cultural Framework of Business
- INB5107 International Business
- INB5600 International Management
- MKT5204 International Marketing V
- INB5202 International Business Project
- MAN5225 Small Business Management
- MIS5206 Enterprise Applications
- MIS4108 Supply Chain Management IV
Leadership
Location: Churchlands (Mount Lawley) (This specialisation is expected to move to Mount Lawley Campus for Semester 2, 2008.)
Plus 1 unit selected from:
Management
Location: Churchlands (Mount Lawley) (This specialisation is expected to move to Mount Lawley Campus for Semester 2, 2008.)
4 units selected from:
- MAN5121 Leadership V
- MAN5125 Management Workplace Practicum V
- MAN5131 Managing Quality V
- MAN5162 Strategic Human Resource Development V
- MAN5102 Organisational Behaviour V
- MAN5600 Employment Relations
OR other graduate units approved by the Course Coordinator.
Marketing
Location: Churchlands (Mount Lawley) (This specialisation is expected to move to Mount Lawley Campus for Semester 2, 2008.)
4 units selected from:
- MKT5111 Professional Communication V
- MKT5201 Consumer Behaviour V
- MKT5203 Promotional Marketing V
- MKT5204 International Marketing V
- MKT5205 Services Marketing V
- MKT5207 Marketing on the Internet V
- MKT5601 Advanced Integrated Marketing Communications
Mass Communication
Location: Mount Lawley
4 units selected from:
- CMM4102 Media and Nation
- CMM4118 Case Studies in Communications 2
- CMM4119 Case Studies in Communications
- CMM4120 Integrated Marketing Communication
- CMM4123 Media and Social Context
- JOU4101 Print Journalism
- JOU4204 Radio Journalism
- MAS4102 Technoculture
- MST4135 Australian Television
- MST4150 Media in Asia
- MST4151 Media and Identity
Professional Accounting
Location: Churchlands (Mount Lawley) (This specialisation is expected to move to Mount Lawley Campus for Semester 2, 2008.) / Off-campus
4 units selected from:
- ACC5601 Principles of Accounting
- ACC5602 Financial Accounting
- ACC5603 Accounting for Planning and Control
- ACC5604 Auditing
- ACC5605 Accounting Theory and Practice
Or any other unit approved by the Course Coordinator.
Public Relations
Location: Mount Lawley
4 units selected from:
- CMM4120 Integrated Marketing Communication
- CMM4121 Communication Research
- PRN4114 International Public Relations
- PRN4115 Public Relations Events and Management
- PRN4120 Foundations of Public Relations
- PRN4121 PR Issues and Crisis Management
- PRN4124 Public Relations Techniques Research
- BSA5101 Business Research Methods
- MKT5114 Quantitative Research Methods
- MKT5113 Qualitative Research Methods
Plus 1 Discipline unit.
School Management
Location: Mount Lawley
- EPA5127 Leading the School Community
- EPA5152 Leading for School Improvement
- EPA5153 Managing Financial, Legal and Industrial Matters in Schools
- EPA5154 Leading School Staff
Sport Management
Location: Joondalup / Off-campus
4 units selected from:
- SPM5113 Sport Service Delivery
- SPM5122 Sport Marketing
- SPM5112 Sport Organisation Management
- SPM5114 Sport Venues and Events
- LSC5111 Leisure and Sport Policy Development
- SPM5600 Sport and Leisure Law
- SPM5121 Sport Business Planning
Contact for more information:
Tel: +61 (0)8 6304 5666
E-mail: businessandlaw@ecu.edu.au
